पत्रिका जगत Positive Journalism
Jaipur, 29 December. 2019: Comments from Dr.Sanjay Bahadur, Global CEO, Construction Chemical Division, Pidilite Industries ltd, On the year gone by
India’s construction chemical market is still at a nascent stage. However, it has huge potential in real estate industry, in the near future; India’s construction chemicals market is projected to exhibit a CAGR of more than 15% by 2023. Additionally, the growing adoption of Green Building concept and increasing government regulations pertaining to the use of high quality waterproofing systems with low VOC and insulation would further propel demand for quality construction chemicals in the coming years. This year, we are proud to be associated with landmark projects, such as the World’s Tallest building – Lodha World One (Mumbai) and India’s Largest basement waterproofing project – Pragati Maidan redevelopment project (New Delhi); to name a few.
In an endeavor to enhance knowledge about proper construction practices for independent home builders, we initiated the “5 – point” waterproofing campaign. Through this unique initiative, we intend to create awareness amongst customers about preventive waterproofing vis-a-vis merely focusing on remedial waterproofing; which is usually the norm in the Indian context. Our plan of action every year is to make best-in-class products that offer system solutions to consumers.
At Dr.Fixit, the customer is the focal point of all our initiatives-both short term and long term. In the next fiscal year, we aim to drive profitable volume led growth through continuous innovation and optimum value for all stakeholders.
